Pizza Hut x TMNT WebAR Experience
Powered by Niantic/8th Wall, this WebAR game sends Pizza Hut customers to the streets. The challenge? Use AR to locate manholes, defeat hungry mutants, and deliver pizza for a shot at winning awesome gear and tasty prizes. The experience showcased several innovative ways to spot turtles, whether out in the wild, on the street, or chilling at home on the couch with a slice.
Awards:
Role: Digital Producer
Partners:
GSD&M
Tool of North America
Creative Zing Promotion Group